We spoke to design professionals at all levels of the industry. We wanted to capture creative opinions and discover the trends they have all adhered to. Read on to reveal our graphic design trends that cover everything from logo design to illustration. Also, what else will come out for the rest of 2020 (let’s just […]
Category Archives: Design
Bespoke typeface are on the rise, but are brands making the most of them? As a wave of geometric sans serifs take over, we ask if it’s time branding embraced a bolder approach. Typeface licensing fees can be killer. In 2017, Quartz reported that IBM had “freed itself from the tyranny of Helvetica” by creating IBM […]
The Challenge – If web design companies can manage to wrap great aesthetic design and UCD (user-centric design) together they will create a winning web site. A website is one tool within any company’s arsenal and it is there to increase revenue. Your company relies on the expertise of digital media companies to deliver this. […]
What is the purpose of a brand? There is a great quote that, “Branding is what people say about you when you are not in the room”. Your brand is the way you are portrayed to the world; it’s your first and your last impression to your customers. There are three aspects to branding, these […]
Lotus reveals rebrand. Lotus has taken its ethos of ‘simplify and add lightness’ to a new level by introducing an overhauled logo. Changed distinctly for the first time since 1989. The Norfolk-based firm’s new logo takes the iconic 3D roundel that’s been in use for three decades and gives it a more simplified look. The […]