Vita Vodka has relaunched its core brand identity and packaging, unveiling a refreshing and distinctive identity. The new look was created by global independent branding and innovation agency Dragon Rouge and is hoped to better reflect Vita’s competitive price point, quality ingredients and Mediterranean brand story. The brand launched into the UK through a Rewards […]
Author Archives: admin
13
Nov
Nov
McDonald’s France is reasserting itself as a family-friendly restaurant with the help of four childhood prints prepared by TBWA/Paris. ‘Family proof’ seeks to position the fast-food business as a place of fun and play courtesy of striking visuals photographed by Maud Rémy-Lonvis which looks to showcase the iconic golden arches in a new light. The four prints […]
21
Oct
Oct
Bespoke typeface are on the rise, but are brands making the most of them? As a wave of geometric sans serifs take over, we ask if it’s time branding embraced a bolder approach. Typeface licensing fees can be killer. In 2017, Quartz reported that IBM had “freed itself from the tyranny of Helvetica” by creating IBM […]
08
Oct
Oct
Social media marketing strategies can get incredibly complicated. There always seems to be so much to do and so little time. However, there are ways to keep it simple once you know-how. You can either follow our suggestions below or for a very low daily cost. Get Thumbprint to look after all this hard work […]
01
Oct
Oct
When considering digital marketing, the following are the key to making a business powerful and prominent on the world wide web. Since Google happens to be the most used search engine and also that many focus on being search-engine friendly, it is vital for a Brand or a Business to come around being search-engine friendly, […]
Case Studies, Design, Marketing, Web Design & Build
“The best marketers are the custodian of the customer experience.”
12
Sep
Sep
The Challenge – If web design companies can manage to wrap great aesthetic design and UCD (user-centric design) together they will create a winning web site. A website is one tool within any company’s arsenal and it is there to increase revenue. Your company relies on the expertise of digital media companies to deliver this. […]
eCommerce, Web Design & Build
We get asked this a lot, “How much does it cost to create a successful online store for an aesthetically pleasing starter website.”
27
Aug
Aug
The cost truly depends on what type of CMS you choose. There are a wide variety of options (i.e. Magento, WordPress, Joomla, Shopify, etc.) When building your eCommerce store you must factor in the size of an eCommerce website. Also if you are looking to sell across multiple channels such as Amazon, eBay, Google shopping, […]
22
Aug
Aug
In the last year, I have been spending more and more time creating engaging video ads & video content. Video is becoming more and more dominant across the marketing landscape. You don’t have to dig deep to understand why video advertising is becoming the dominant force in digital marketing. Attention spans are dwindling to a […]
21
Aug
Aug
Starting a new website can be a very easy process. Even someone with no technical background at all could make a website. The only requirement is that you should be aware of all the tools this task requires. Before start working on our website, we need these services, a Hosting Package, a Domain, and a […]
19
Aug
Aug
What is the purpose of a brand? There is a great quote that, “Branding is what people say about you when you are not in the room”. Your brand is the way you are portrayed to the world; it’s your first and your last impression to your customers. There are three aspects to branding, these […]